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End-Buyer Research: Automotive Market

ASI’s exclusive research reveals client buying habits in eight markets and across multiple demographics.

ASI Research is launching a new series this year that profiles the people distributors work most closely with: end-buyers. Each week we’ll release a new data set that spotlights one of eight markets and looks at end-buyers through demographics such as gender, region and company size.

Our first report is on the automative market – a lucrative vertical with many opportunities for branded merchandising, including customized vehicle accessories, dealer apparel, keychains and license plate frames.

Automotive promo products are ideal for businesses like car dealers, body shops, rental agencies, car washes, supply stores and driving schools. These companies use promo for their employees – executives, salespeople, mechanics, customer service associates and instructors – as well as the customers they serve. Counselor State of the Industry data shows that in 2022, the automotive sector made up 3.6% of total industry sales, or $929 million.

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WE DON'T SELL PRODUCTS, WE SELL IDEAS

Finally, a place where you can speak with friendly customer service representatives that can Kreate, with you, the perfect promotion. Whether it be a CUSTOMIZED PROMOTIONAL PRODUCT, EXECUTIVE GIFT, DIRECT MAIL PIECE, CORPORATE IMAGING SOLUTION, GRAPHIC DESIGN SERVICE OR A CUSTOMIZED PROGRAM (i.e. Sales Incentive, Gift with Purchase or Fundraising), Kuker's Kreations will be sure to give you an attentive ear along with splendid service.

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